We've predicted that competition will continue to grow between Snapchat and other popular social networking apps as all the landscape continues to innovate new products to distinguish from one another. In fact, since Snapchat's arrival to the social media scene, Facebook and Instagram have launched their own versions of some of Snapchat's most popular features.
Since Spiegel's blog post, Snapchat has already had a huge impact on social media and content marketing.Įphemeral, or disappearing, messaging has skyrocketed in popularity since Snapchat was introduced. then Snapchat - blog back in 2012, when users could only send photos, and only on iOS devices.
Snapchat CEO and co-founder Evan Spiegel wrote this in the first post on the Snap Inc.
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